Ad Tech Topics Archive
ExoClick SaaS Technology empowers publishers to manage their own RTB business
10 September 2019, Barcelona. ExoClick, the innovative ad company, today announced it has launched ExoClick SaaS Technology, a new service that enables publishers to set up their own powerful RTB platform. SaaS or Software as a Service allows businesses to use a developed software technology platform. This enables those
AdSecure’s Security Violations Report for Q2 2019 reveals increases in Adware and Scareware attacks
AdSecure’s Security Violations Report for Q2 2019 reveals increases in Adware and Scareware attacks Dublin, 5 September 2019. AdSecure, the ad verification solution used by ad networks, ad operations teams and publishers has released its second Security Violations Report for Q2 2019. For the report AdSecure analysed more than
AdKernel & AdSecure announce new integration to stop ad cloaking & protect RTB & PPC campaigns against digital threats
AdKernel & AdSecure announce new integration to stop ad cloaking attacks & protect RTB and PPC campaigns against digital threats Dublin/New York 27th August 2019 – AdKernel, the leading white label ad serving provider, and AdSecure, the rapidly growing ad security startup, are excited to announce the launch of
7 Effective Mobile Video Ads Formats
From various perspectives, mobile video ads bring marketers more efficiency, letting them reach up to 70% viewability, and what’s more important – their marketing and business goals. Another trend in this area is growing interest in mobile video ads. eMarketer predicts mobile ad spending will outstrip all traditional media
Top Free Ways to Rank Youtube Videos
Youtube is one of the most visited websites on the web with billions of users and streaming videos. A lot of content producers are looking to stand out within the search results but it has become harder with competition. Learn top free ways to rank your youtube videos. All
The 5 Best & Free Video Editing Apps You Must Use in 2020
The 5 Best & Free Video Editing Apps You Must Use in 2020 Do you need to free video editing apps to edit videos? You should know that many of us seek the right method, which is why in this tutorial I wanted to include a very large section
ExoClick Launches New Automatic Variations Optimisation Tool
Barcelona, Spain. August 14, 2019: ExoClick, the innovative ad company, today announced that it has introduced a brand new tool for advertisers: Automatic Variations Optimisation. The tool allows automated control over the traffic sent to a campaign’s different variations. Automatic Variations Optimisation is similar to ExoClick’s landing page optimisation
5 Important Questions to Ask a New Header Bidding Partner
Going into 2020, header bidding still remains to be the most popular way for publishers to create a fair auction between all of their demand partners. It can be tough for a publisher to create and maintain a fully optimized header bidding stack with a variety of strong demand