Ad Operations Archive

Top Programmatic Audience Targeting Tips for Startups in 2023

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If you are a startup, then you have to target your audience in the right way. If you do this, your business will be much easier to grow and succeed. Since there are so many different types of companies, it can sometimes be overwhelming. But here are a few

Analyzing the Psychology of Color in Marketing

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As a realtor, one must make sure that the home you are selling is in optimal condition in both function and appearance. While you may have the function down, did you know that having the wrong color for a house could be the difference between landing a sale or

An Explanation of Aptos

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You probably think there shouldn’t be another smart-contract layer that claims to be more scalable than the others. Aptos Labs, the company that founded Aptos, is a web3 firm whose primary goal is to create a scalable layer-1 blockchain. An Aptos Explorer could be used for more information, like

Design Brief Example

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Starting cooperation with a new client, Arounda Digital Design Agency begins with the essence. In this case, we talk about a design brief. This document allows the executive team and the client to ensure that they understand each other well and move in the same direction toward the expected

What Is MarTech and AdTech And What’s еру Difference

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AdTech and MarTech are terms widely used in the business sector. However, not all brands have a clear understanding of the two. Kanda Software can shed light on the difference between MarTech and AdTech. Both rely on technological advances for the sake of business success. But there are more