The Challenges of Programmatic Ad Buying

The Challenges of Programmatic Ad Buying A Guest Post from Bannerflow: “The easy-to-use platform for building, scaling, publishing and optimizing banner ad campaigns. All HTML5, and programmatic ready.” See Also: Programmatic Company Choozle Integrates with BannerFlow For a couple of years, at least, it seems the entire digital marketing world

Twitter Power User Cheat Sheet

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Follows.com created a great cheat sheet to give you a solid head start when researching and deploying your Twitter marketing campaign. See Also: Optimal Image Sizes to Share on Social Media 5 Tips to Optimize your Mobile Strategy 5 Tips to Create a Better Instagram Feed Infographic Summary 1.

How to Advertise to Custom Audiences on Facebook

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Salesforce created this great infographic delving into the statistics around how to advertise to custom audiences on Facebook. Related Infographics How is Facebook Content Moderated Does Facebook Steal Video Impressions? 10 Most Annoying People on Facebook Infographic Summary There are more than 2 million active advertisers on Facebook and this is

Maximize the Value of Ad Retargeting

“BlueConic is a customer data platform that harnesses the data required to power the recognition of an individual at each interaction, and then synchronizes their intent across the marketing ecosystem. BlueConic was founded in 2010, and is headquartered in Boston with offices in Europe. More than 90 brands leverage

The Shift to Native Advertising for Marketers

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Native Advertising Credit: mdgadvertising.com  “In this online advertising model, paid or branded content is displayed alongside other content in similar format, matching both form and function to engage consumers and increase their likelihood of clicking on the ads and sharing them with others. It’s a symbiotic relationship making consumers,
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What is Header Bidding?

Please see our updated post: Header Bidding Guide for Dummies What...

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20 Productivity Apps to Stay Organized

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