Ad Tech Topics Archive
Native Network Revcontent Continues to Innovate
Revcontent, the world’s fastest growing and one of the most trusted native advertising platforms with over 100 billion content recommendations per month continues to pioneer their way through the explosive Wild West of the native advertising ecosystem by making big and strategic moves. Recently, two major announcements were made
Top Mobile Marketing Mistakes
When developing an online strategy for mobile many marketers make the same mistakes time and time again which ultimately will lead to an ineffective mobile strategy with low acquisition and engagement rates. Formstack created this infographic that shows five reasons why your mobile strategy isn’t working and what you can
The State of Mobile Marketing in 2015
Mobile Everywhere! jbh.co.uk and Smartinsights.com created an eye opening infographic that explores mobile marketing trends in 2015. Mobile adoption is exponentially increasing globally which creates an overwhelming opportunity for producers of mobile friendly content and advertisers to profit. If you are looking to reach a targeted consumer at home, on the go, or even at a
revcontent Review
Website: www.revcontent.com Category: Native Advertising Monthly Stats: 250+ Billion recommendations/month Traffic Minimum: 30,000 Payment Model: Advertisers: CPC, auction; Publishers: rev share, flat fee, CPM Countries: Ads are seen on every continent Display: 100% customizable widgets Mobile: 100% customizable widgets Targeting Geographic, demographic, contextual, channel, site-specific About revcontent With over
Mobile Viewability Infographic – The Mobile Majority
The Mobile Majority, a well known leader of mobile advertising technology, created this unbelievable mobile viewability infographic that educates the digital advertising ecosystem about the many complexities of viewability on mobile devices. With the rise of mobile rapidly becoming a very enticing and effective medium for brands to advertise there messages, it has
Google on Video Viewability [Infographic]
How viewable are video ads? Think with Google released an infographic to educate the industry on how viewability is measured on video ads. Video ads have become a major source of revenue for publishers, preferred creatives for advertisers and a segment of the industry that needs to go under the microscope to
Supersonic Releases Latest Video Mediation Upgrade Extending Premium Platform to All Developers
Supersonic Releases Latest Video Mediation Upgrade Extending Premium Platform to All Developers Latest Mediation SDK Rounds Out Industry’s Largest Rewarded Video Platform Reaching 500MM Active Users Globally SAN FRANCISCO, CA — May 5, 2015 – Supersonic, Inc. (www.supersonic.com), the leading mobile app monetization and marketing platform, today revealed its
ExoClick opens up its platform with its new v1 API
ExoClick opens up its platform with its new v1 API ExoClick, the innovative ad network, today announced that it has opened up its platform to developers, clients and partners with the launch of v1 of its brand new API. This version 1.0 of the API allows advertisers and publishers