What is Bid Shading? Programmatic Definition Series

If you work in Programmatic advertising, you have likely come across the term “Bid Shading” through conversations with your colleagues or at your local office cooler. If you don’t know what bid shading means, you will have a clear understanding by the end of this article. Here is the

How you can get more Responses in Email Marketing

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How You Can Get More Responses in Email Marketing Adopting proper marketing strategies is essential for your business and will lead to more responses in email marketing. They will help get your products or services known, increases sales and give you an edge over your competitors. You should familiarize

5 Things Tech Startups Should Consider to Outsource

5 Things Tech Startups Should Consider To Outsource Outsourcing is a great way to free up more time for more burning tasks. Coompanies should really consider to outsource certain tasks. It can provide tech startups with operational expense control, continuity, and risk management. In addition to that, startup owners

AdSecure releases first Security Violations Report for Q1 2019

Dublin, 28 May 2019. AdSecure, the ad verification solution used by ad networks, ad operations teams and publishers has released its first Security Violations Report for Q1 2019. For the report AdSecure analysed more than 200,000 ad campaigns across multiple regions, devices, and browsers for our partners between 1st

Top Video Monetization Platforms in 2020

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There are many video monetization platforms to choose from. Video is a huge focus for content publishers in 2020 and has always been a tough format to monetize effectively. We have compiled a list of the most widely used video platforms publishers are using to give you ideas as

t3n opts-in for programmatic email advertising by Passendo

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t3n – the magazine for the digital economy is among the first publishers in Germany pioneering the use of programmatic email advertising for its digital marketing. Copenhagen, 13th March 2019, Passendo, the Danish Adtech firm specialising in solutions for Programmatic Email Advertising (PEA), has begun a technological partnership with

Exogroup Ramps up It’s Investment in AdSecure

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Barcelona, 12 March 2019. EXOGROUP, the digital technology enterprise business group, today announced it is making a further significant investment in its online ad verification technology company AdSecure. AdSecure was launched in 2017 to provide ad networks and publishers with ad scanning technology to ensure safe, compliant and malware

Friendlier and Better: Mint SIM Cards for iPhone

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Mint mobile is popular and among the best mobile carrier services in America, offering high-quality internet speed at very reasonable rates. As the demand for Mint mobile keeps increasing people with different phone brands want to try out the Mint SIM. You can purchase the mint SIM by ordering