What is IP targeting?
Location has been a significant factor when it comes to businesses selling goods or advertising services. The adage, “Location, location, location,” does not carry as much worth as it did for previous generations anymore. The introduction of the Internet, and in particular, IP targeting, has revolutionized the way businesses
AdSecure adds new Blacklist URL detection and search engine filter feature
9 October 2019 Dublin, Ireland. AdSecure, the ad verification solution used by ad networks, ad operations teams and publishers has released a new Blacklist URL detection feature. Blacklists are commonly used to protect computer systems and infrastructures against online threats such as phishing, malware or webspam. These lists are
7 Best Digital Marketing Tools for Startups
New beginnings are hard and it takes a lot of courage to make the decision of starting a new business especially when picking the best digital marketing tools for startups. Startups require a lot of planning, energy, and dedication. In addition, you need to have the right knowledge and
Integrating Social Media into Your Inbound Marketing
Inbound marketing continues to be a growing trend in 2019. Although direct sales and more traditional marketing still has its place in any company’s content strategy, modern consumers want more. Statistics show buyers respond better to compelling content in the form of shareable videos, interactivity, and social media. Many
6 Ways to Market your Wedding Photography Studio
Want to market your wedding photography studio? Are you keen to get more foot traffic to your wedding photography business? Then, you need this advice! There are plenty of different options when you’re exploring how to market a wedding photography studio. Think outside the box here and you will
How to Analyze Your YouTube Marketing With Google Analytics
Are you wondering how to optimize your YouTube Marketing With Google Analytics? YouTube is an irreplaceable marketing tool of our era and the single most efficient way to distinguish your brand from the crowd of rivals. Although blogs, infographics, social media, and other formats still play a major role
The Guide to Becoming a Successful Social Media Manager
The Guide to Becoming a Successful Social Media Manager When you’re starting out on your social media manager career, you can get caught up trying to build your business and forget that the top priority is satisfying your clients. When you’re trying to become successful in your career in
Localization Testing for Software and Websites – Best Practices
Localization Testing for Software and Websites – Best Practices Recent history is full of blunders made by some “big boy” companies that made the decision to go global. Gerber Baby Foods decided to expand into Africa and used the same label on its jars – the cute baby. What