Author Archive
Improving Your Leadership Style For Your SaaS Company
With technology growing at such an exponential rate, the barriers to start a new company have almost completely fallen as now anyone with a laptop and access to the Internet can start a new Software as a Service company. Because of this, many new startups are being led by
How To Build Your Confidence As A Marketing Speaker
Are you a marketing speaker? As the digital marketing industry continues to grow, many experts are being asked to speak at some of the top conferences in the world. Very often, event organizers are looking for some of the leading authorities who understand the current marketing trends and to
The Two Best Ways to Learn a New Skill
Two Simple Ways to Learn a New Skill Whether you’re bored and just need something new to do, you’re trying to impress someone you might be interested in, or you have a specific need or job to fulfill, learning a new skill can be a struggle. It can take
How To Use Social Media For SEO: A Quick Guide
Focusing on search engine optimization (SEO) is increasingly important for business owners across the nation. Do you know how to use social media for SEO? Now that the economy has been digitized to a previously unimaginable extent, the only effective method of reaching customers or hiring new employees is
Does earned media still have a place in the digital marketing mix?
Have you ever heard of the term earned media? Everyone gets the value of having your own media channels. From blogs to social media accounts and newsletter subscriber lists, owned media is easy to measure and manage. The same holds true for advertising. Purchased media like PPC campaigns, branded
Why In-App Advertising Needs To Open Up To Competition
Spas, Coronavirus, and the Dangers of Pseudoscience The coronavirus has people running scared, and fears leads to rash actions. While top medical professionals are doing everything they can to find a vaccine, others are throwing out unverified pseudoscience that they claim will make the disease go away in a
Easy Steps to Make Money with Affiliate Marketing
Affiliate marketing is a term that has become very popular within the last couple of years. Many people believe that it is a way to get money by doing nothing, but it is a little more complex. Affiliate marketing is a process that starts by promoting other company’s products
Why You Should Invest In Content Marketing
When it comes to promoting your business to a new market to bring new customers from different demographics you should invest in content marketing, period. It’s known to be the best way to effectively promote your business. With a world that is full of advertisements every single place you