Author Archive
Will You Lose Your Job to Automation?
Once upon a time this question would have never been posed. Or, it would have just been reserved for the movies. Will you lose your job to automation? Now, automation is a big reality and something that will affect some sectors more than others. There are some jobs that
15 Graphic Arts Terms that Every Graphic Arts Student Should Know
Graphic arts professionals are in great demand in today’s economy. A degree in graphic arts or design will equip its students with the graphic arms terms and skills needed to start a career in the field, but it never hurts to start early and teach yourself some of the
Join The Gig Economy With These 5 Apps
The Gig Economy will be an important part of work culture in 2020 and will slowly replace the traditional workforce. Here are 5 apps that that will be important for the future of the gig economy. 1. TaskRabbit TaskRabbit is a great app that helps freelancers find local work
Why You Should Prioritize Cybersecurity In M&A
Preparing your company’s Cyber security in M&A Mergers and acquisitions are an important part of doing business, yet many entrepreneurs and corporate professionals who are familiar with the practice of scooping up another company have little to no idea what they’re talking about when it comes to IT security.
In With the New! 7 Branding Ideas to Consider in 2020
Does your brand need a refreshing? Having branding ideas in 2020 is an essential element of your overall marketing strategy. Your company’s brand is everything that makes it recognizable to the public, whether that’s your logo, website or any piece of marketing material that you produce. This brand recognition
OTT and CTV: What Definitions You Need to Know in 2020
Around 50 million people in total will have ditched cable or satellite television subscriptions by 2021 thanks to internet bound TV. OTT and CTV are two services that both use the internet, but what is the real difference between them? Find out here: What Is OTT – Over the
Online Advertising: How to Master the Art of Paid Traffic
45% of small businesses are already using pay-per-click (PPC) advertising. By developing a strong online advertising strategy, you can increase traffic. Even better, you can attract the people most likely to become paid customers. Then, you can use compelling call-to-action (CTA) language to inspire those visitors to make a
How To Prepare Your Business For Investors in 2020
Every small business owner dreams about the day that their company will make it into the big leagues, though few of them have the knowhow and experience needed to lure in the equally big investors needed for such an accomplishment. This has the unfortunate side effect of rendering many