Pixalate RTB Global Seller Trust Index

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The first Programmatic Seller Trust Index by Pixalate Pixalate released the first ever real time bidding global seller trust index to rate and rank top digital advertising companies that sell online media. Buyers are often faced with many issues when purchasing impressions on ad exchanges such as fraud, wasted ad dollars,

Favorite Direct TV Rob Lowe Commercial

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Direct TV got 3 actors for the price of one by hiring Rob Lowe to spearhead their brand awareness campaign. It’s definitely hard for me to choose which one is the greatest so lets watch them all! Meathead Rob Lowe https://www.youtube.com/watch?v=p-7OsUzUT9w The newest and arguably best Rob Lowe commercial. Meathead

Tom Brady DailyMVP Advertisement

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Tom Brady Quarterbacks for DailyMVP Fantasy sports are being taken to the next level with Tom Brady and the new app DailyMVP, that makes it easy to play your friends in fantasy sports for money and glory. Not a bad Gig for Tom at this point in his life. Download DailyMVP

Setting up ad tags from an ad network

Implementing ad tags process Setting up ad tags for your website can be a scary thought at first. It is very easy for some publishers to stick to implement tags once and be hesitant to swap out new tags which could yield higher CPM’s from a more competitive network.

Crunch Simply Digital Explains Programmatic

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Crunch Simply Digital and Programmatic Crunch Simply Digital, an online marketing firm specializing in programmatic technologies created a video to show the benefits of programmatic and how buying ad impressions has evolved and changed. It’s tough to get the right people online to visit your content due to the

What is Reactvertising?

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 Reactvertising Video by John St Reactvertising is when marketers place a perfectly timed message in reaction to an event that is very active on the major social media channels. The goal is to instantly make a connection with the largest amount of on lookers possible to spread a message virally which

Apple’s iAd To Adopt Programmatic

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Apple’s iAd To Adopt Programmatic Programmatic and Apple Colliding Apple is giving it’s small digital ad network a major infusion of technology as Apple announced they will be pivoting with the iAd adoption of programmatic and a partnership with one of the largest SSP’s, The Rubicon Project. Apple has been

Basic Internet Advertising Definitions

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What is Internet Advertising? Internet advertising is simply the buying of  ad space on the internet. The profound changes that the internet had on humanity since it’s birth has fundamentally changed the way marketers see consumers and created a new discipline of marketing and advertising. Why do companies use the internet