Video Archive
5 Ways B2B Marketers Can Attract More Leads with Video
How can you attract more leads with video? The definition of a lead is pretty simple: it’s a “business or a person with potential to become a client.” In the case of B2B businesses, it’s always a business; not a person. When B2B marketers create content, they have a
8 Connected TV Advertising Myths
In 2019, connected TV advertising and OTT advertising surpassed mobile in serving up digital impressions. Programmatic connected TV advertising can make a measurable impact on your Return on Ad Spend (ROAS) and brand growth. From food and beverage brands targeting a majority female audience to an automotive dealership group
An Ultimate Guide: Video Marketing For 2020
It is no secret that video is one of the most powerful and effective marketing tools available today. It is widely used across the globe when marketing different products and services to people of all ages. This is attributed to the video representation effect brought about by videos that
Examining the Digital Video Ad Stack Complexities Causing Breakage
Unraveling the complexities of the immense and crowded digital video advertising ecosystem can be as frustrating and difficult as untying a particularly stubborn knot. With so much complexity, it is hard to know where to begin, and more often than not, you are left more confused and more frustrated
How to Analyze Your YouTube Marketing With Google Analytics
Are you wondering how to optimize your YouTube Marketing With Google Analytics? YouTube is an irreplaceable marketing tool of our era and the single most efficient way to distinguish your brand from the crowd of rivals. Although blogs, infographics, social media, and other formats still play a major role
7 Effective Mobile Video Ads Formats
From various perspectives, mobile video ads bring marketers more efficiency, letting them reach up to 70% viewability, and what’s more important – their marketing and business goals. Another trend in this area is growing interest in mobile video ads. eMarketer predicts mobile ad spending will outstrip all traditional media
Top Free Ways to Rank Youtube Videos
Youtube is one of the most visited websites on the web with billions of users and streaming videos. A lot of content producers are looking to stand out within the search results but it has become harder with competition. Learn top free ways to rank your youtube videos. All
The 5 Best & Free Video Editing Apps You Must Use in 2020
The 5 Best & Free Video Editing Apps You Must Use in 2020 Do you need to free video editing apps to edit videos? You should know that many of us seek the right method, which is why in this tutorial I wanted to include a very large section