RTB Archive

6 Digital Marketing Tactics to Try When Reaching B2B Clients

Reaching B2B clients that will be interested in your product or service can be challenging. Due to the high amount of competition in every industry, it can be difficult to widen your reach and gain more clients. Thanks to the internet, B2B companies have a large range of online

The Ultimate Guide to Monetizing Your Online Presence

Are you a content creator or influencer looking for ways to monetize your online presence? Chances are, if you’ve stumbled here, the answer is yes! You’re not alone—monetizing social media accounts and websites has become increasingly popular amongst digital creatives. But how do you make sure it’s done correctly

Strategies to Successfully Market Your OnlyFans Account

In the ever-evolving landscape of digital content creation, platforms like OnlyFans have provided individuals unprecedented opportunities to showcase their talents and connect with a global audience. However, navigating the competitive world of online content requires strategic promotion. Whether you’re an established creator or just starting, these tried-and-true methods will

How To Use Digital Marketing To Help Sell Industrial Machinery

Heavy equipment and industrial machinery are used for everything from erecting massive structures to building roads, and they’re used everywhere people go to keep up with an expanding global economy and population growth. However, as the global economy gets increasingly competitive, selling industrial machinery becomes harder to accomplish. Fortunately,

Why Publisher’s Should be Excited for Black Friday and Cyber Monday

Author: | Categories: Ad Tech Topics, RTB No comments
Today’s Guest Post is From Snack Media Black Friday in its modern interpretation began in the 1930s in the US to mark the start of thepre-Christmas sales. It has now become a tradition that falls every year on the Friday afterThanksgiving (or the last Friday of November for those

7 Big Things in Programmatic Advertising

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Despite the ad industry is experiencing challenging times due to COVID-19, the previous growth in programmatic advertising brought up a lot of essential questions like regulation, transparency, cookie-less future, and ethics issues in the spotlight. Programmatic is encompassing new digital channels including wearables, interactive TV networks, and even in-car

Quick Introduction to Programmatic Advertising

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It’s time for a quick introduction to programmatic advertising. Pop-up ads have become a relic of the past and soon, most other forms of online advertising. A new approach to online marketing, in the form of programmatic advertising, has begun to emerge to meet the demands of consumers. This

It’s Time To Shape Programmatic For Mid-market Publishers

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Guest Post By: Automatad It’s been so long and we’re far from depending on the duopoly to monetize the content. At least for most of the premium publishers, being independent and talking about in-house programmatic strategies is not at all odd. With the help of global ad exchanges and