TextAdBuddy – Easy Custom Text Ads
What is TextAdBuddy? TextAdBuddy is a simple and effective step by step tool that enables anyone create their own customized text ads for free. What inspired the creation of TextAdBuddy? TextAdBuddy was inspired by observing rookie search marketers struggle with creating relevant text ads. Who are the target users
GeoEdge Ad Verification
What is GeoEdge? GeoEdge is a premium provider of ad verification and transparency solutions for publishers and ad platforms. GeoEdge guards against non-compliance, malware, inappropriate content, data leakage, ad operational, and performance issues. Ad ops teams use GeoEdge to ensure a clean, safe, and engaging user experience, by automating
What is a Demand Side Platform? (DSP)
Demand Side Platforms: What you need to know. What is a Demand Side Platform? A demand side platform, or more simply known as a DSP is a platform that enables buyers of online advertising inventory to purchase across multiple exchanges from one UI. DSP’s are the third major bucket in the
What is an Agency Trading Desk?
Understanding the Lumascape: What is an Agency Trading Desk? The Lumascape and other infographics about programmatic tell the story of a separate, yet united ecosystem of digital advertising. DigitalAdBlog is embarking on a journey to educate the world how each piece fits together in this ever expanding digital universe. Let’s Start
What is Open Auction Pricing in Programmatic?
Open Auction Pricing in Digital Advertising Open auction pricing in programmatic advertising is a tactic used to expose a publishers inventory to the largest potential pool of advertisers. In an optimal real time bidding auction with revenue being the most important value, every single impression should be sold to
Optimize Your Vacation
Optimize your vacation with this info graphic Optimize your vacation today Cannot decide how you should spend your time and money on a vacation? DigitalAdBlog has you covered with this infographic that guides you towards the perfectly optimized vacation.. or maybe a stay cation! It’s your decision at the
What is the Difference Between iFrame and Javascript
iFrame Vs. Javascript Tags in Digital Advertising Tag management is a category of digital advertising that takes a great deal of time to understand and master. 3rd party ad tags are often used in order to reduce discrepancies, allow ads to load and decrease the time it takes for
6 Content Recommendation Networks
What is Content Recommendation? Content recommendation which falls under the discipline of digital advertising known as native advertising, is a hot sector of the digital advertising ecosystem right now. As a publisher or digital media entrepreneur it is important to understand who the major players are in content recommendation. Here