revcontent Review
Website: www.revcontent.com Category: Native Advertising Monthly Stats: 250+ Billion recommendations/month Traffic Minimum: 30,000 Payment Model: Advertisers: CPC, auction; Publishers: rev share, flat fee, CPM Countries: Ads are seen on every continent Display: 100% customizable widgets Mobile: 100% customizable widgets Targeting Geographic, demographic, contextual, channel, site-specific About revcontent With over
Mobile Viewability Infographic – The Mobile Majority
The Mobile Majority, a well known leader of mobile advertising technology, created this unbelievable mobile viewability infographic that educates the digital advertising ecosystem about the many complexities of viewability on mobile devices. With the rise of mobile rapidly becoming a very enticing and effective medium for brands to advertise there messages, it has
Supersonic: Mobile Advertising Review
Website: https://www.supersonic.com Category: Supply Side Platform & Demand Side Platform Monthly Stats: +500 Million global users Traffic Minimum: None Payment Model: Net-15 Countries: 100% Global Rate Display: All Mobile sizes Mobile: Interstitials, App Trailers, Offerwall and Ad Mediation Video: Rewarded Video Targeting: Algorithmic Supersonic- The Leading Mobile Advertising Technology
Google on Video Viewability [Infographic]
How viewable are video ads? Think with Google released an infographic to educate the industry on how viewability is measured on video ads. Video ads have become a major source of revenue for publishers, preferred creatives for advertisers and a segment of the industry that needs to go under the microscope to
What is Programmatic Direct?
Infographic: Programmatic Direct The Pubmatic blog created a much needed infographic to define programmatic direct. Programmatic Direct really are two concepts combined. Programmatic is the buying and selling of advertising via workflow automation and algorithms. Direct simply means that the buyers and sellers of ad inventory know each other.The term programmatic
Supersonic Releases Latest Video Mediation Upgrade Extending Premium Platform to All Developers
Supersonic Releases Latest Video Mediation Upgrade Extending Premium Platform to All Developers Latest Mediation SDK Rounds Out Industry’s Largest Rewarded Video Platform Reaching 500MM Active Users Globally SAN FRANCISCO, CA — May 5, 2015 – Supersonic, Inc. (www.supersonic.com), the leading mobile app monetization and marketing platform, today revealed its
ExoClick opens up its platform with its new v1 API
ExoClick opens up its platform with its new v1 API ExoClick, the innovative ad network, today announced that it has opened up its platform to developers, clients and partners with the launch of v1 of its brand new API. This version 1.0 of the API allows advertisers and publishers
What is a Private Marketplace? (PMP)
Defining a Private Marketplace The term “Private Marketplace” has become one of the most widely used buzzwords in digital advertising. A Private Marketplace, also known as a PMP is an invite only marketplace where high caliber publishers offer their ad inventory to a selected group of advertisers. Private Marketplace