SEO Archive

Getting Hired In Search – An Inside Look At Search Marketing Recruitment

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How Do Managers Choose Their Search Teams? Today’s Guest Post is by Adaptive Digital, a recruitment agency specialized in the digital marketing sector. The field of search engine marketing is constantly changing, with new technologies, trends and algorithms forcing professional marketers to continually update their skills sets to stay relevant.

How Voice Activated Search and Intelligent Agents Will Reshape the Search Landscape

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How Voice Activated Search and Intelligent Agents Will Reshape the Search Landscape This article is written by Ivan Roubtsov, Chief Marketing Officer of Clientspectrum The way we search for products and services is facing a new horizon. According to a new Google study conducted by Northstar Research, approximately 50%

The 4 Phases of Keyword Research: A Guide by DigitalAdBlog

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Gathering keywords and forming a plan of attack to populate your website with targeted, SEO friendly content is a large task that needs to be carefully considered. Use this inforgraphic created by poweredbysearch.com to start off on the right foot and maintain effective keyword habits. Infographic Summary: 1. Gather Collect short-tail

The Hidden Value of Long Tail SEO

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Long tail SEO is a white-hat SEO process that involves targeting less competitive, highly specific search terms (long tail key-words) Since over 70% of all search queries are for long tail terms, there is incredible value in taking control of those keywords. Having a scalable strategy to target and

Popular Web Retention Techniques

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The most popular site features that impact loyalty include: Saving money, time, free shipping and a wide array of inventory and selection. Along with key features, there are specific tools and policies that encourage return visits, including: free or flat shipping, order tracking, privacy policies and rebates and coupons. Voting, Polls and