Author Archive
How viewability works on AppNexus
Kevin Solinger, A product manager at AppNexus, one of the largest programmatic ad exchanges, takes a moment out of his busy day to talk to us about view-ability. AppNexus has taken many strides to become an industry leader in viewability such as it’s acquisition of viewable impression technology company Alenty.
How the Domain Name System (DNS) Works
Came across this neat little video that shows how the Domain Name System or more commonly known as DNS works in an abstract sense. Still confused about DNS? DNSMadeEasy.com simplifies the process. The DNS system is one of the most important and often overlooked pieces of the internet puzzle. If
Digital Advertising Quiz
How much do you know about digital advertising? Take This digital advertising quiz to test your knowledge on the ad ecosystem. Highlight the in between the brackets below the question to reveal the correct answer. How many did you get right? Increasing your digital advertising knowledge will make you a
Programmatic Company Choozle Integrates with BannerFlow
Programmatic Ad Tech Company Choozle Integrates BannerFlow’s Platform Providing Simple HTML5 Display Ad Creation Integration provides marketers with a complete toolkit to develop display ads based on insights and run effective programmatic advertising campaigns DENVER – March 31, 2015 – Today, Choozle, provider of the world’s most intuitive digital
Native Ad Network List
Native advertising is when the advertising and user experience fit into a website seamlessly. This form of digital advertising is the new wild west of the ecosystem. Publishers and advertisers are still trying to crack the formula for native. Here is a list of the top native advertising networks. Please fill
Mobile Ad Network List
Here is a list compiled of the most popular mobile ad networks for your mobile traffic. If you would like to add a network to this list please send us an email on our Contact Form Highlighted are sponsored reviews. To purchase a sponsored review, send us an inquiry at our
The Best and Worst times to Post on Social Media
When to post on a specific social network? Not all social networks are created equal. In this day and age content is created, shared, categorized distributed at an exponentially growing pace through differentiated channels. It’s tough to always reach your target audience and generate engagement when posting on social media accounts
Mobile App Ad Networks List
Many mobile app developers find it difficult to monetize their mobile applications due to SDK integration roadblocks and many other factors. Here is a list of the most popular mobile app networks. Let us know your experience with each in the comments and send us an email if we