6 Simple SEO Tips to Make Your Website SEO-Friendly

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6 Simple SEO Tips to Make Your Website SEO-Friendly

Nowadays, creating a website seems to be the simplest step of a digital marketing journey. That’s far from the truth, mostly because there are so many factors that need to be taken into consideration.

A website is not all about creating the perfect design and the best content. Those factors matter a lot, though there’s much more to consider.

To lay the right foundation, one has to consider the marketing steps he needs to take in order to position his site properly. When it comes to brand awareness and targeted leads, SEO is the primary digital marketing strategy that most businesses tend to rely on at one point or another.

For a website to rank high in Google, it needs to be SEO-friendly. If you’re about to start crafting your website, you’ve landed on the right spot at the right time.

In today’s post, I’m sharing six simple SEO tips to make your website SEO-friendly. Pay attention, take some notes, and take immediate action!

What is an SEO Friendly Website?

A website becomes SEO friendly when its design, structure, and content are following the main guidelines of the search engines. According to SEO teenus, an SEO-friendly website can be easily crawled and indexed by Google and the rest of the popular search engines which are persistently trying to figure out the quality and relevance of each website that is present on the web.

In simple words, if your website is SEO-friendly, you’ll attract the attention of the search engines and improve your rankings in the SERPs.

For example, an unoptimized website is a site that posts chaotic pages and categories, content without primary keywords, or random URLs and descriptions. That’s not all, as there are plenty of SEO mistakes that one can commit.

Here’s an example of what you shouldn’t do. The title is too general, the share buttons are placed at the beginning of the post, while the content looks like a big block of text that is hard to read and digest.

Write Useful and High-Quality Content

A website’s relevance is mainly defined by the quality of its content. If you create well-optimized content that brings value to your readers, Google and the rest of the search engines will reward your efforts.

If your content is mediocre, common, and features the same type of content that is present on your competitors’ sites, ranking high is highly improbable.

What does it mean to write useful and high-quality content?

First of all, you need to understand who you’re addressing. Define your target audience. Brainstorm the following aspects:

· What type of people are going to read your content?

· What is their age and gender?

· Where do they live?

· How do they spend their time online?

· What are their main expectations and desires?

· What are their most pressing needs and problems?

· What makes them pay attention?

Figuring out who you’re addressing is the most important step you’ll have to take before crafting a content marketing strategy.

Secondly, you’ll need to come up with above-average content. Here’s a nice trick to do that:

Before writing an article about a specific topic, study 5 to 10 other similar articles. Check the comments (if they have any) and explore the content. Figure out what you can improve and make a list of all the possible optimizations. After you’re done researching, you should be able to craft an article using the knowledge you’ve gained from more websites. Pro Tip: Automate part of the research task and use a SEO tool API to scrape the content.

Here are a few more guidelines on how to create quality content:

· Use short sentences and keep your text readable (use HemingwayApp to check the readability)

· Try to write long-form content, as statistics show that it tends to rank better.

· Use visual content (images, graphics, videos)

· Prioritize the facts and showcase statistics

Make Your Titles, URLs and Descriptions Friendly

An SEO-optimized title is a title that contains your primary keyword. If you write about the best organic foods, the title should contain the phrase “best organic foods.”

An SEO-friendly URL is, once again, a URL that contains your main keyword. If your post is about “web design tips,” the ending of your URL should be simple, precise, and obvious: “/web-design-tips.”

Lastly, the meta-description (the text that goes under your titles and URLs) needs to contain the same keyword and a tempting summary of the post. These are the three elements that both Google and your future visitors will pay attention to. Here’s an example of a well-optimized search result:

Make It Compatible for Mobile Phones

If you’re wondering how to make a website that is optimized for mobile, it’s very simple. There are plenty of WordPress templates that are already responsive. All you have to do is pick a responsive theme and edit it according to your needs.

If you want to build a website from scratch without leveraging a content management system, you should make sure that whoever you hire knows how to design a mobile-friendly website.

Improve Your Website’s Loading Time

If your website’s loading speed is slow, your website is not SEO-friendly.

As stated by Google speed loading is an important factor to be considered for Seo. Migrating your site to cloud with powerful Azure windows virtual desktop from a reliable provider of desktop as a service is an affordable solution for faster website loading with 99.9% up time.

· Use adaptive images

· Minimize HTTP requests

· Minify and combine your files

· Reduce server response time

· Choose the right hosting for your website’s traffic

· Enable browser caching

Optimize Your Images

Images play an important role in your website’s optimization. You need high-quality images to make your content engaging. At the same time, images can sabotage your website’s rankings because they decrease the loading speed of your pages.

There are several practices you can follow in order to optimize your images properly:

· Pick the right format. If you have images with lots of colors, choose JPEG. For simple images, PNG is the best format.

· Resize your images. There are plenty of free online image resizer tools you can use to reduce the size of your images.

· Before you upload an image, make sure you include a relevant keyword in the file name. This will help Google understand what your image is about.

· Add semantic keywords in the alt tags.

· Use image captions whenever you can.

· Make sure you use unique images.

Focus on Off-Page Optimization

Off-page SEO optimization is related to all the practices you do away from your website to improve your search engine rankings. In other words, off-page practices are strictly related to external marketing.

Through this practice, you’ll be able to earn inbound links and social media mentions that will improve the reputation and authority of your website, which will lead to higher search engine rankings.

Here are some of the main off-page techniques that you should explore and implement:

· Studying your main competitors in order to figure out what keywords they use, what content they post, and what aspects of their SEO strategy brings them good results

· Using the right keywords in your inbound links’ anchor text

· Earning backlinks from websites within the industry. If an authoritative website links back to your content, Google will interpret that as a very positive signal.

There are two types of link-building techniques: white hat and black hat.

If you’re trying to “trick” Google, you’re using black hat techniques. It is highly suggested that you avoid the following black hat SEO techniques:

· Link farming

· Keyword stuffing

· Buying and selling links

· Keyword spamming

· Article spinning

· Hiding links on your site

· Cloaking

White hat SEO is all about naturality in-depth keyword research and high quality backlinks.. The more natural the backlinking acquiring process is, the better. Also, make sure you avoid websites that were penalized by Google.


Optimizing your website for SEO is no rocket science. If you follow the steps I’ve outlined today and have patience, you’ll notice significant results that will boost your business performance. Never to stop optimizing. Your website can stay SEO-friendly only if you stay consistent.

Make sure you stay up to speed with the latest SEO and digital marketing trends and make certain you post content consistently. Don’t stop learning, and never lose your patience because SEO is a journey, not a result!