Twitter makes TweetDeck more Robust
Twitter is strengthening its twitter stream update program, TweetDeck by improving the distribution functionality. Many companies use some form of automation to ensure that their audiences are receiving scheduled updates on tweeter. TweetDeck, organizes the topics and discussions that are the most important to your business. TweetDeck allows you
Coca Cola Friendly Twist Digital Campaign
https://www.youtube.com/watch?v=t9cmoT_wb0A Coca Cola has recently been on top of their viral digital campaigns and have been garnering much of attention from different demographics worldwide. In Coke’s recent campaign called Friendly Twist, they create unique bottles for a college Freshmen class with caps that require another special coke bottle to act as a key to
Kickstarter Success Story: Reading Rainbow Digital Fundraiser
https://www.youtube.com/watch?v=3-XHuNcSMLc Earlier this week, LeVar Burton decided to give Kickstarter a go and see if he could raise a million dollars to bring back the vintage program started in 1983 and rain until 2006, that encouraged kids to read more, Reading Rainbow. Fast forward one day and the internet had
The Programmatic Creative: Solving the Achilles Heel of AdTech
What is Programmatic Advertising and a Programmatic Creative? Programmatic advertising or more commonly known as Real Time Bidding is the result of how digital advertising has evolved from it’s primordial days of buying blind inventory on one website and not having clear performance metrics, to an optimized and highly
Venmo is a Social Network Sending Money App
What is Venmo? If you own a smartphone you have probably heard people talk about the app called Venmo and how great it is. Venmo is an app that provides a service allowing you to send money securely to.. anyone you choose. Let’s face it, most people do not carry enough cash around
Coca Cola Asian Upcycling Digital Ad Campaign
Coca Cola, Asia – Coca Cola is raising awareness about upcycling it’s plastic bottles through its new Asian digital advertising campaign called “Coca-Cola 2nd Lives” https://www.youtube.com/watch?v=rWgCQgzJOU4 Coke joined Oglivy and Mathther China, an international advertising firm to create sixteen custom utility caps that allows the bottles to be transformed into
Google To Stream Live Digital Ad with Sam Smith
Google is taking digital advertising creativity to whole new level to give visibility to its music steaming and store product, Google play. The creative that google is utilizing to get the attention of its audience will be a 3.5 minute live performance from popular British Singer Sam Smith. Smith
Google May Purchase Twitch.tv for 1Billion Cash
Google + Twitch.tv = ? Twitch.tv, a very popular website that allows video gamers to live stream videos has been purchased by Google for a hefty 1 Billion. The branded site went live in 2011 and has recently been under the microscope a few months ago for its