Formulas Archive

6 Digital Marketing Tactics to Try When Reaching B2B Clients

Reaching B2B clients that will be interested in your product or service can be challenging. Due to the high amount of competition in every industry, it can be difficult to widen your reach and gain more clients. Thanks to the internet, B2B companies have a large range of online

The Ultimate Guide to Monetizing Your Online Presence

Are you a content creator or influencer looking for ways to monetize your online presence? Chances are, if you’ve stumbled here, the answer is yes! You’re not alone—monetizing social media accounts and websites has become increasingly popular amongst digital creatives. But how do you make sure it’s done correctly

Strategies to Successfully Market Your OnlyFans Account

In the ever-evolving landscape of digital content creation, platforms like OnlyFans have provided individuals unprecedented opportunities to showcase their talents and connect with a global audience. However, navigating the competitive world of online content requires strategic promotion. Whether you’re an established creator or just starting, these tried-and-true methods will

How To Use Digital Marketing To Help Sell Industrial Machinery

Heavy equipment and industrial machinery are used for everything from erecting massive structures to building roads, and they’re used everywhere people go to keep up with an expanding global economy and population growth. However, as the global economy gets increasingly competitive, selling industrial machinery becomes harder to accomplish. Fortunately,

Digital Advertising Formulas Cheat Sheet

Author: | Categories: Formulas No comments
Make digital advertising simple with this easy to use cheat sheet! There are many formulas in digital advertising that you should remember to be a successful internet entrepreneur. Here is a handy digital advertising formulas cheat sheet for the basic calculations you will use every day. Share it, print it, tape

How to Calculate Conversion Rate

Author: | Categories: Formulas No comments
What is Conversion Rate in Digital Advertising? The internet is a well oiled machine with clicks being the most basic action taken by a user. These clicks are essentially what keep the internet free by powering the digital advertising ecosystem. When an ad creative is clicked, an ad call (a

How To Calculate Impression Discrepancy

Author: | Categories: Formulas No comments
What is ad impression discrepancy? Impression discrepancy can be a huge problem if you are working with an ad network and sending them large amounts of your digital inventory. impression discrepancy occurs when impressions are lost when you send an ad network impressions for them to fill with advertisements. The

How To Calculate CPC and CTR – Digital Formulas

Author: | Categories: Formulas No comments
There are many 3 letter acronyms in digital advertising calculations. To be a master of the programmatic ecosystem, you need to know them all and when to use each calculation! Clicks and engagement are what drive the online advertising model. Understanding the calculations behind clicks is essential for your knowledge