7 Types of Effective Retargeting
Chango, acquired by the Rubicon Project in 2015 created a solid list of 7 different types of retargeting strategies for marketers. According to Remarketer.com the definition of Retargeting, also known as remarketing, is a form of online advertising. that can help you keep your brand in front of bounced traffic
How to Set up and Monetize a WordPress Blog
Starting your very first WordPress blog to create passive income is a daunting task with many steps involved. Have no fear, we have your back with our step-by step guide. If you ever feel stuck, contact us for help anytime! Step 1: Get Hosting You will first need hosting
Mobile Native Advertising Basics for Success
Mobile Native Advertising is defined as a form of paid media where the ad experience follows the natural form and function of the user experience. Thank you PubNative for the awesome infographic! Summary: Publishers from all application verticals are able to integrate multiple customized ad units as defined by the IAB
6 Video Marketing Trends of 2016
Video in Ad Tech has yet to be fully cracked and 2016 will continue to be a big year of growth in video marketing. Wideo created this great infographic encapsulating what is happening in the video realm. Infographic Summary One: TV Viewership peaked in 2010 and has been falling ever
29 Tools for a Successful Digital Campaign
Bull Dog Digital Media gives us 29 suggested tools which will help you launch a pristine digital marketing campaign. Share this infographic if you find it helpful! Infographic Summary Expanding your keywords – Every marketing campaign needs effective keyword research and targeting. This is to make sure the right
Ad Tech Companies in LA
If you are looking to move to LA to start or continue your career in Ad Tech, here are some of the top Ad Tech companies that operate in the City of Angels. Please reach out on our contact page to be added to the list: Links to companies
The Science Behind Viewability Standards
“IPG Media Lab partnered with Integral Ad Science and Cadreon to conduct a large-scale scientific research study, involving nearly 10,000 participants and 189 different ad scenarios, meant to quantify the relationship between viewability and brand metrics. Although the study is not meant to rewrite existing standards, it serves as
Motivations for Sharing 3rd Party Content on Facebook
This survey conducted by Fractl, a content marketing agency, gives granular insights into why people share specifically 3rd party content Facebook. See Also: 5 Tips for Optimized Pinterest Pins Twitter Power User Cheat Sheet 8 Productivity Hacks from Linkedin Influencers Infographic Summary Primary Reasons People Share Content on Facebook