Adnimation Review – Features, Products & Info
Overview
Adnimation is a Google Certified Publishing Partner (GCPP) that provides publishers with a tailored and all-encompassing monetization solution.
Founded in 2013, Adnimation works with publishers in the US and around the world, serving more than five billion ad impressions per month. Publishers working with Adnimation have access to all the available ad units and ad technology in the market, ranging from header bidding and video ads to native content and display ads.
Adnimation is also the only ad management company that we know of that shows publishers their gross revenue, rather than only showing their net revenue. According to Adnimation, this level of transparency enables publishers to have the full picture of their ad earnings.
Adnimation’s Hybrid Header Bidding
Adnimation utilizes an innovative hybrid header bidding technology, which has been shown to outperform standard header bidding by 18%.
The technology combines the advantages of client-side and server-side header bidding into one solution, enabling creators to benefit from higher CPMs, faster load times, and more bidders.
Transparency
As we noted above, Adnimation is uniquely transparent, showing publishers their gross revenue and not only their net revenue.
The company believes that showing gross revenue improves transparency and trust with publishers, allowing them to see the full picture and know exactly how much they are earning.
Customer Support
Adnimation is known for its great customer support. Every partnering publisher has a personal account manager who they can speak to via phone, email, WhatsApp, Telegram, or Skype.
With an “Excellent” rating on Trustpilot and lots of happy reviews from creators, Adnimation places a large focus on customer support.
Contract
Adnimation has a no lock-in contract, allowing publishers to leave as they please.
The company prefers publishers to stay for results and not due to a contractual obligation. The no lock-in contract has been shown to be a big plus for publishers who have previously been locked in to long-term contracts with other ad management companies.
Customization
Adnimation customizes its ad layout for each of its partnering publishers based on the specific needs of the website.
Prior to going live with Adnimation, publishers receive a mock-up from Adnimation’s monetization team for approval.
Payments
Adnimation pays net 35 and offers payments via ACH bank transfer, wire transfer, and PayPal.
Which publishers work with Adnimation?
Adnimation works with an array of publisher across various niches, ranging from news, automotive, educations, travel, finance, sports, and more.
To work with Adnimation, publishers are required to have original content, a minimum of 150,000 monthly pageviews, a majority of organic search traffic, and a majority of traffic from tier 1 countries.
Adnimation does not work with websites that feature gambling, pornography, drugs, or other similar content.
Publisher testimonials
“We have been with Adnimation for more than 4 years now. They have proved to be knowledgeable and experts in improving monetization on our sites. Since nobody is perfect, there have been a very few mistakes done all these years, which is totally natural, but taking responsibility and fixing the issues is something that very few companies would have done. They work diligently and they are always one phone call away, always available, always improving our performance in the long term. We now consider them not just partners but friends. Thanks for your excellent work!”
- Dr. Ioannis (John) Syrigos, Co-owner and Managing Director of Ancient Origins
“We’re now generating 4X the revenue we were able to bring in on our own. I wasn’t even sure that was possible. This lift in revenue has been a game-changer for us, allowing us to hire more staff and stay focused on our core business — all thanks to Adnimation.”
- Seth Dillon, CEO of The Babylon Bee
Are they worth it?
Adnimation is one of our top picks for Google-certified ad management companies. What sets them apart in the industry are their transparent practices and contract terms, together with the best ad technology on the market. Furthermore, they come highly recommended by a diverse group of experienced publishers who can vouch for their quality and reliability.