PPC Archive

Become a PPC Master: 10 Best Tips for PPC Campaign Management

Google rakes in billions in advertising revenue each year, and businesses are happy to pay because of the results they enjoy from successful PPC campaign management. When using proper PPC campaign management and strategies to maximize results, you will be happily surprised at what these targeted visitors can do

Pay-Per-Click Advertising Tools You Need to Know

Pay-Per-Click (PPC) advertising tools are still effective in the modern marketer’s box of tricks. However, there is a misconception that, because it is an approach that costs, it therefore requires less management or effort, because you are throwing money at the approach. In fact, the opposite is true. Upon

AdKernel & AdSecure announce new integration to stop ad cloaking & protect RTB & PPC campaigns against digital threats

AdKernel & AdSecure announce new integration to stop ad cloaking attacks & protect RTB and PPC campaigns against digital threats Dublin/New York 27th August 2019 – AdKernel, the leading white label ad serving provider, and AdSecure, the rapidly growing ad security startup, are excited to announce the launch of

How Click Fraud Is Costing The PPC Industry Billions

How Click Fraud Is Costing The PPC Industry Billions Ever since the introduction of pay per click ads back in the early 2000’s their popularity and use has taken off significantly. With the ability to allow any business to advertise their products and services online, it’s easy to see