iAd Archive

Apple’s iAd To Adopt Programmatic

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Apple’s iAd To Adopt Programmatic Programmatic and Apple Colliding Apple is giving it’s small digital ad network a major infusion of technology as Apple announced they will be pivoting with the iAd adoption of programmatic and a partnership with one of the largest SSP’s, The Rubicon Project. Apple has been

Apple to Hire Creative Marketing Specialists

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Apple Will Invest Heavily In Creative Marketing Professionals Longtime follows of Apple operations say after years of limiting the the pool of talent from within Apple, the longtime technology powerhouse has plans to grow its in-house creative group. An  executive who knows the thinking of upper management of apple