Company Archive

The Meaning of Color in Company Logos Infographic

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We see logos everyday and never take the time to think about what the colors actually signify. This guide gives light to how you favorite brands are trying to be perceived with the use of the power of color. Take a minute and decide for yourself is these brands

Best Company Office Environments: AppNexus

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AppNexus is an online advertising marketplace which allows advertisers and publishers to buy and sell inventory with the usage of real time bidding technology. AppNexus is a central piece of the digital advertising landscape and have a company culture that encompasses the innovation that the industry encompasses. One trip to

GNC: Supplement Industry Macro Environment Analysis

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Macro Analysis of GNC: Political/Legal The supplement industry is mostly unregulated due to the 1984 supplement act. Politicians in Iowa brought forth this act to ensure the supplement industry (a 27 a year billion dollar industry) would not come across any lawsuits or loss of revenues due to increased

Apple to Hire Creative Marketing Specialists

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Apple Will Invest Heavily In Creative Marketing Professionals Longtime follows of Apple operations say after years of limiting the the pool of talent from within Apple, the longtime technology powerhouse has plans to grow its in-house creative group. An  executive who knows the thinking of upper management of apple