https://www.youtube.com/watch?v=-2bL49y-6_0 Digital Advertising Ecosystem 102 Mark Dye, one of the co-founders of from Bizo, a platform for measurable and precise B2B marketing solutions gives a spot on representation of the more advanced concepts and major players in the digital advertising ecosystem. As the industry began to mature publishers needed a way
Understanding the Lumascape: What is an Agency Trading Desk? The Lumascape and other infographics about programmatic tell the story of a separate, yet united ecosystem of digital advertising. DigitalAdBlog is embarking on a journey to educate the world how each piece fits together in this ever expanding digital universe. Let’s Start